In this episode of Ambitious, Kate dives deep into the essential criteria for making smart investments in your business, particularly when hiring a mentor or coach. She shares personal stories, critical questions to ask, and key factors to consider to ensure you're making the right choice. Whether it's understanding the mentor's specialty, assessing their communication style, or ensuring their values align with yours, Kate provides a comprehensive guide to help you invest wisely. Tune in for practical advice and insights to take your business to the next level.
00:43 The Importance of Smart Investments
02:06 Coaching and Mentorship Insights
05:58 Evaluating Potential Mentors
14:16 Specialists vs. Generalists in Business Coaching
18:47 Values and Communication Styles in Coaching
26:30 Authenticity in Marketing
27:29 Evaluating Social Proof
28:58 Client Results and Testimonials
30:19 Due Diligence Before Investing
35:32 Client-Focused Marketing
39:56 Stages of Growth and Mentorship
45:14 Questions to Ask Potential Mentors
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