With over 15k Linkedin followers, Matthew Rolnick, the VP of Strategy and Innovation at Yaymakers, opens up about his career journey and shares insightful tips on content creation and personal branding on LinkedIn. He also highlights how his company pivoted during the COVID-19 pandemic and discusses the symbiotic relationship between his personal brand and corporate benefits. Rolnick further talks about his bestselling book 'Find Your Yay'.
https://www.yaymaker.com/
https://www.linkedin.com/in/mattrolnick
https://www.amazon.com/Find-Your-Yay-Voice-Social/dp/1637351216
***Let’s Connect:
Website: https://wunderbrand.com
Linkedin:https://www.linkedin.com/in/nickkuhne/
Twitter: https://twitter.com/nickkuhne
Youtube: https://www.youtube.com/@wunder_brand/podcasts
Apple: https://podcasts.apple.com/no/podcast/from-startup-to-wunderbrand-with-nicholas-kuhne/id1700993399
Become a guest: https://www.joinpodmatch.com/nickkuhne
00:01 Introduction and Guest Background
00:54 Understanding the Guest's Location and Real Estate Interests
01:51 Introduction to Yaymakers and LinkedIn Achievements
03:35 Building a Strong LinkedIn Presence
05:43 Transition from Entrepreneurship to Corporate
06:58 Challenges and Learnings from Running a Business
11:14 The Journey to Yaymakers
16:48 The Power of LinkedIn and Finding Your Unique Voice
21:31 The Power of Determination and Hard Work
22:29 Taking Baby Steps in Content Creation
22:51 The Journey to Becoming an Amazon Bestselling Author
23:28 The Role of AI in Writing and Publishing
24:11 The Impact of Publishing a Book on Career Opportunities
24:39 The Importance of Finding Your Niche and Making Your Voice Heard
25:02 The Power of Hard Work and Research in Achieving Goals
26:03 The Role of Forbes Business Council in Career Growth
28:18 The Impact of COVID-19 on Business and the Power of Pivoting
32:36 The Importance of Time Management and Consistency in Content Creation
38:28 Balancing Work and Personal Life When Working with a Spouse
42:13 The Role of LinkedIn in Personal Branding and Business Growth
43:08 How to Get the Book 'Find Your Yay' and Connect Online
Connect with me on:
#DigitalMarketing #Branding #PersonalBranding #MarketingInsights #SocialMediaStrategy
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