Are you tired of being creatively stuck, cranky at tech, or just trying to be awesome on a Monday? This episode of Be Awesome Together is exactly what you didn’t know you needed.
🎙️ What Went Down
It starts with chaos—tech fails, a sick dog, and Monday moods. But then it transforms into a masterclass on branding, marketing, and creative energy, led by the dynamic duo Charles McFall and Tyra Burton. Whether you're launching a Roku channel (shoutout to WSN TV!), rebranding your podcast, or choosing your brand colors, this episode will give you tools, laughs, and legit lessons.
💡 Big Takeaways:
Branding isn’t just visuals—it's vibe. What emotions, values, and people are you trying to connect with?
Start simple. Let your brand evolve naturally—but don't be afraid to kill your darlings (or brown logos).
Colors matter. Learn how to evoke hope, joy, and connection using the psychology of color.
Fonts = tone. Your font choices should reflect your mission and audience.
Words really matter. Craft taglines, elevator pitches, and descriptions that hook your people and keep them.
Marketing is screaming into the void… at first. But with time, strategy, and consistency, your audience will find you.
📺 Highlight: WSN TV Launch
Charles officially launched his Roku channel—WSN TV (We Serve Network)—a home for stories of service, from veterans to teachers. The challenge? Rebranding to welcome more than just military stories. The solution? Strategic evolution in voice, tone, and visuals.
✨ Tyra’s Design Genius:
She pulls back the curtain on how she builds style guides, mood boards, and color palettes. Her teaching vibe shines here—you’ll walk away knowing how to build your brand and why it matters.
🍪 Also included: cookies, Taco Bell, and the psychology of bon bons. (Seriously.)
👥 Community Vibes:
This isn’t just a podcast—it’s a crew. The chat was alive with input from creative pros, designers, and cookie lovers. If you’re a creator, podcaster, or small business owner—this is the energy and education you need.
🚀 Next Week: Conquering the Guest Game!
How to be a killer guest and get killer guests on your show. AKA: how to kick in the podcasting door like a boss.
🧠 One-Liner Wisdom Drop:
"Don’t share your baby before it’s ready—but DO invite the right people in when it’s time to grow."
🎧 Listen now. Take notes. Build your brand. And most of all—Be Awesome Together.
Notes were spruced up by AI.
