My guest in this episode is Nathan Krisanski, founder of HomePrezzo, a proptech marketing startup that helps real estate agents create marketing videos and reports quickly and easily to drive your new digital marketing campaigns.
HomePrezzo does a really great job enabling agents to create useful and helpful content that uses the latest property data for your local market and the properties that you're selling. And it allows you to do that in just a few minutes rather than the days and weeks it takes using that old school process of briefing a writer, pulling together the research, briefing a designer or shooting and editing video.
Now full transparency, Nathan and I are co-founders. But I really wanted to get Nathan on the show because my ambition for the PropTech Podcast has always been to help the industry not just understand the new technology that is out there, but some of the issues startups face and the grit they often show in overcoming them.
In this episode, Nath tells a story of how he came up with HomePrezzo and the idea behind it and why it's so important for agents to embrace digital marketing. He is also very candid about his own entrepreneurial journey, including the time when he nearly lost the business and how he turned that around and how he pulled himself through it up from the bootstraps. It’s a great story.
Shownote here: https://kyliecdavis.com.au/2020/02/episode-16-homeprezzo/
Transcript here: https://kyliecdavis.com.au/2020/02/episode-16-homeprezzo-transcript/