In this episode, let’s break down a business lesson in repurposing, inspired by Nicki Minaj's new album. Through a few of my personal life examples, you’ll get a wider perspective on the value of repurposing and refurbishing.
I’ll explain the concept of "sampling" in the business world, show you parallels between how artists sample music and how entrepreneurs can sample ideas and concepts. To be clear, by sampling, I don’t mean copycatting without giving credit. Rather, sampling done right involves learning from others, embodying that knowledge, and applying it in a personal and meaningful way.
Using examples from my own experiences, such as shopping my closet for an upcoming event or rediscovering old recipes, you’ll see the importance of repurposing and refurbishing existing assets in both personal life and business. Then of course, I’ll bring you back to your role as an entrepreneur, drawing a connection to digital assets in the business realm, encouraging you to revisit and repurpose your own content. In doing this for myself recently, I was inspired by my own past work, appreciating the value of these "energetic time capsules" that can be revisited and shared over time.
If creating sustainability in your businesses is on your dream list, you can start by avoiding the constant need to recreate the wheel. My advice: find someone, whether that’s me or another, to guide you in creating your own sustainable business.
Ways to work with Nichole:
https://www.nicholejoy.com/more
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