In episode 18 of the KIPS Podcast, we have international fitness professional Mona Bitar from Amman, Jordan. Mona is an embodied leadership coach, kettlebell instructor, and personal trainer. Prior to 2025, Mona developed online programming for her audience through her company, LIFT JO. Online classes included kettlebell, strength & conditioning, battle ropes, suspension training, sleds, and more. Mona shares what she is doing for her current online classes and the steps she’s taking to improve this process. These steps are helping her grow her business and attract new international members.
Tips for Coaching Online
Online coaching offers numerous benefits for personal trainers, revolutionizing how they connect with clients. First, it provides scheduling flexibility, allowing trainers to serve clients across different time zones without the constraints of physical locations. This broadens their client base, enabling them to attract clients worldwide.
Additionally, online coaching often reduces operational costs. Trainers can reduce overhead costs such as gym rentals and use digital tools for client management, workout tracking, and communication. This efficiency can lead to increased profit margins.
Moreover, online platforms allow for a more personalized experience. Trainers can deliver tailored workouts, nutritional guidance, and constant support through videos, webinars, and messaging. This continuous interaction fosters accountability and motivation, essential for client success.
Running an Online Coaching Business
Operating an online coaching business as a personal trainer offers flexibility and reach beyond local clients. Start by building a professional website showcasing your services, testimonials, and expertise. Utilize social media to engage with potential clients and share valuable content, such as workout tips and nutrition advice. Implement video calls for personalized training sessions and group workouts. Create a structured program that clients can follow, incorporating regular check-ins for accountability and motivation. Invest in user-friendly tools for scheduling and payments to streamline your business. Lastly, continuously seek feedback to refine your services and adapt to clients’ needs, ensuring their success and satisfaction.
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