There are numerous videos and guides available that can teach you how to create high-quality social media content. These tutorials can show you how to edit, make cuts, add transitions, and more. However, what about the basics? Social media can be daunting for some, but it’s an ever-changing process where practices that worked five years ago are outdated. In this episode of the KIPS Podcast, host Tyler Valencia, Ph.D. (c), shares three beginner tips to help health, wellness, and fitness professionals gain confidence in their social media process. Social media can be a valuable tool for growing your audience, and it’s essential to understand that creating engaging content takes time and effort.
A critical lesson from this episode is to carefully select what you choose to share on your social media profile. Viewing your wall or profile as a sacred space where only the best and most meaningful content is posted for the public to see is crucial. Remember that while you can always delete content later, reserving your most impressive and engaging posts for this space is essential. So, where should you consistently post your content? Your stories are a fantastic alternative that allows you to experiment with posting and content creation, and the added benefit is that they disappear after 24 hours.
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