In this episode of the Private Capital Mastery podcast, host Brian Franco sits down with Maggie Habib, a leading public relations leader specializing in financial and corporate communications. Together, they explore the critical role of perception in the success of capital events—from startups to exits. Maggie shares her expertise on how companies can strategically manage their digital footprint and messaging to ensure they are seen in the best light by investors, stakeholders, and the public. They discuss the importance of timely, thought-out communication, the challenges of navigating today's fast-paced media landscape, and the impact of a well-crafted narrative on a company's value. Whether you're preparing for a merger, acquisition, or simply looking to scale, this episode is packed with practical advice on how to align your company's messaging with its goals for maximum impact. Tune in to learn how to control your narrative and position your company for success.
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