Joseph Varghese interviews Brian Carlton Byrd, an entrepreneur and leader passionate about employee engagement and organizational culture. Brian shares his journey from being a young entrepreneur to working in the corporate world and eventually founding New Breed W, a talent optimization and retention company. The conversation delves into the importance of recognition in the workplace, the role of sports in leadership, and Brian's personal rules for success. He emphasizes the need for companies to acknowledge their employees to foster engagement and drive performance.