In this episode of Beyond Revenue, Michael Jäger sits down with Mike Groeneveld, VP Global Sales at Everstage, to explore a challenge nearly every revenue leader faces: broken sales forecasts.
Together they dive into:
Why activity ≠accuracy and how quality signals make all the difference
How to spot "ghost deals" and build trust at the C-level
The role of RevOps and data in a structured forecasting process
Why strong forecasts are built on strong deal execution, not just pipeline math
The evolving role of AI in forecasting and sales leadership
Whether you’re a CRO, VP Sales, or RevOps leader, this episode offers practical advice on how to rebuild your forecasting model from the ground up.