As international families living abroad, parents are more likely to turn to series they can pay for - as they don't have their own family or friends around for help.
This includes daycare - for families with two working parents - there is no other option. And with some daycares with a waiting list of over a year, some parents look at other options - gasthouder, nanny, or au pair's - just to get by.
But these aren't the only kinds of services we are talking about. Outsourcing also includes: cleaners, laundrettes, dog walkers, baby sitters, food delivery, kids party planners, you name it.
What Maren and Eva want to address sincerely is - that getting outside help isn't about being lazy, but it's about thinking about what's best for your family, your child and your self.
Social media adds pressure, people are sharing only the good parts of their lives online, and we shouldn't compare ourselves who have different lives - experiences, backgrounds, needs, wants and goals.
Outsourcing - in essence - can provide parents with more time to spend with their children, and relive some stress.