Chris & Nick discuss important insights about the insurance industry:
- You cannot simply be "released to nobody" with insurance leads/contracts
- you must terminate the contract or potentially go direct with a carrier.
- The insurance industry can be insular, with agents congregating in online forums/groups, creating a "bubble" mentality. Branching out to other sales communities provides new perspectives
- Call for more transparency and open communication in the industry, rather than hiding behind excuses or misleading statements.
- Differing perspectives between independent agents and others in the industry, such as hiring downlines, commission models (100% commission vs base salary + commission), and the shift from captive to independent agents.
- Differences in marketing strategies between the final expense and Medicare insurance industries, with some grassroots tactics like mailers and local events being foreign to some agents
- Importance of being open-minded, not forming quick opinions, and properly evaluating situations before making judgments.
- Leveraging senior living communities by setting up regular in-person meetings and seminars to connect with potential clients.
Key Points:
• The importance of transparency and open communication in the insurance industry, particularly around insurance contracts and releases.
• The differing perspectives between independent agents and the broader insurance industry, and the need to connect with diverse communities to avoid becoming too insular.
• The value of regularly engaging with senior living communities to connect with potential clients, in addition to evolving marketing strategies and the benefits of a stable base salary versus commission-only models.
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Want to know more? Feel free to reach out if this resonated with you:
chris@loyal-insurance.com
info@adambrsan.com
