The sparkles (✨) emoji has gradually and subtly come to represent generative AI tools and features. It is a design trend that has led to its adoption in logos and interfaces. What does is its usage imply? I embarked on this fun, exploratory quest into marketing generative AI tools. I even asked AI what it thought about this. Don't miss the untold marketing story of ✨ emoji!
(00:00) Introduction
(00:59) Sparkle, ✨ everywhere
(03:59) What is the meaning of this widespread usage of the ✨ emoji?
(07:27) What does AI think about the ✨ emoji representing it?
(12:20) My view on what using ✨ emoji signifies
Link to 'Why are organizations and marketers hesitant to adopt AI?': https://bit.ly/likelymktg_ep7
