Welcome to the debut episode of "The Executives: A Dialogue with Majid"! In this enlightening conversation, Majid sits down with the dynamic Natalia from EASE to delve into the world of Public Relations. Discover how PR plays a pivotal role in the growth and branding of startups. Natalia shares her insights, experiences, and the magic behind effective PR strategies.
🔥 Quote of the Episode: Getting featured can be a startup game-changer.
🎙️ Hosted by Majid, CEO of Marminova, Founder and Chief Digital Wordsmith for Xtartup Bar, and a board member at the German Asian Business Club.
Chapters:
0:19 - Introduction
1:00 - Natalia's journey into PR
2:48 - The importance of PR for startups
5:44 - More information about the European Association of Software Engineering
6:50 - Why is PR important for a startup?
7:30 - Difference between PR in startups and companies
10:08 - A success story of a PR for a startup
12:08 - Challenges for startups in PR
16:50 - Do events help startups?
19:52 - When should startup founders share their ideas with the press?
21:30 - What are cost-effective strategies for startups to do PR?24:26 - Is there something called too much PR?
25:05 - How can startups do PR in a crisis?
31:58 - What are the roles of founders in PR?
34:32 - Should founders share their stories about why they are doing the startup?
36:51 - Can startup founders create stories to support their startup?
38:55 - How to become a PR specialist?
40:45 - What is the future of PR?
43:38 - Conclusion
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🎧 Also available on YouTube
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