Join us in this intriguing episode where we sit down with Monica Zaldivar, an expert in the fintech marketing world. Monica shares her journey from a full-time traveler to leading marketing at Sprinque, highlighting her unique approach to the ever-evolving digital landscape.
Chapters:
00:10 Introduction and Topic of Discussion
00:53 Monica Zaldivar Introduction
02:47 What inspired Monica to pursue a career in marketing?
05:26 Monica's evolving marketing role @ Sprinque
07:30 What is Sprinque?
12:55 Monica's innovative remote marketing management
24:15 Multiple industry experience benefits?
26:16 Common challenges in marketing
36:50 Full-time marketer and traveler
40:05 Influence of travel on marketing approach
43:50 Successful marketing campaign
46:10 Balance between creativity and data-driven decision-making
48:50 Role of community management in marketing
52:10 The role of AI in marketing
01:00:10 Advice for someone pursuing marketing as a career
01:02:00 Concluding remarks
📢 Connect with Monica Zaldivar
Monica Zaldivar: https://www.monicazaldivar.com/
Monica Zaldivar at LinkedIn: https://www.linkedin.com/in/monicazaldivar/
Sprinque: https://www.sprinque.com/
📢 Connect with Majid Mahmood
LinkedIn: https://www.linkedin.com/in/majid-m/
Instagram: https://www.instagram.com/majidmofficial/
Facebook: https://www.facebook.com/majidmpage
TikTok: https://www.tiktok.com/@majidmofficial
#DigitalMarketingPodcast #FintechMarketing #MarketingInsights #Sprinque #MarketingStrategy #MajidM #theExecutives #ADialogueWithMajid #Fintech #MarketingTalks