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Simple Reasons Why You Should Stop Doing Things Not on Strategy

The emphasis in most strategic planning exercises is on determining the NEW things that should be done to enhance business performance. What new products, services, technologies and markets should be tackled to grow the business are the main focus points.

Adding strategic investments and introducing NEW innovation are the themes.

Rarely do organizations treat DELETING activities, products & services, systems and technologies no longer required by the businesses’ strategy as a critical priority.

In this episode Roy discusses why it’s easy to keep the comfortable off-strategy activities that worked yesterday, and why they need to be deleted to make room for the new things you need to do.

And Roy outlines the process he used to isolate all non-strategic activity, STOP it, remove resources and redeploy them to address new challenges as he took a startup to A BILLION IN SALES.