Brandon Birkmeyer is the Personal Branding Consultant and host of the Brands on Brands podcast where he helps professionals who struggle with building visibility and credibility to establish a distinct personal brand that opens doors and creates opportunity.
In this video, you’ll learn:
→ How writing a book can accelerate your personal brand and speaking career
→ The key levers to grow your YouTube channel authentically and strategically
→ Why building a show creates credibility, connection, and a platform beyond yourself
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CONNECT WITH BRANDON
🌐 Website: https://brandsonbrands.com
📹 Podcast & YouTube: Brands on Brands Podcast
👤 Facebook: https://www.facebook.com/bbirkmeyer/
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CONNECT WITH DAVE
🌐 Website: DavePolykoff.com
📹 YouTube: youtube.com/@DavePolykoff
💼 LinkedIn: linkedin.com/in/dave-polykoff/
📸 Instagram: instagram.com/davepolykoff
🎵 TikTok: tiktok.com/@davepolykoff
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TIMESTAMPS
00:00 - Introduction to Brandon Birkmeyer and brands on brands
01:10 - Brandon’s career transition from advertising to personal branding
03:20 - How dictating a book helped Brandon overcome writing struggles
06:00 - Why a book is a powerful business and speaking tool
08:30 - Strategies behind Brandon’s rapid YouTube growth
12:00 - The highest ROI channel: building a personal brand show
16:20 - The importance of professionalism and quality in podcast content
20:00 - Dave’s show structure: story, expertise, and brand
27:00 - How Brandon curates guests and content themes for his show
33:30 - What’s currently shaping the personal branding space: AI and trust
41:50 - Proof and trust becoming the new currency in personal branding
46:50 - Balancing authenticity and context in your content approach
50:30 - Adapting content style to platform and goals
54:10 - If starting over: building a show to create credibility and connection
56:20 - Where to follow Brandon and access his content and book
