John Pabon is the author of “The Great Greenwashing: How Brands, Governments, and Influencers are Lying to You” and Sustainability for the Rest of Us. He is also a Sustainability consultant, speaker and UN advisor.
John has 60,000 followers on TikTok and his recent speaking engagements include The Ubud Literary Festival and Mumbrella. Media coverage includes ABC
News Breakfast, Channel 9 and CNN. He has another 16,000 followers on Linkedin, but in this episode our focus is on how he built such a large following on TikTok as a nonfiction author.
For more info about John, check out his website - or find him on TikTok!
Sustainability Made Simple - https://www.tiktok.com/@johnapabon?lang=en
https://www.johnpabon.com/
