Book designer Bettina Kaiser is the Owner & Creative Director
of Bettina Kaiser Art+Design. She has over two decades of experience in design for print and screen, and has a Masters in Visual Communications from the Hamburg University of Applied Sciences.
Bettina shares her insights on the elements of a great cover and some of the tricks of the trade for making a book cover stand out in a crowded bookshelf.
She also discusses timeframes, general costs, and how she works with authors and publishers.
