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Description

Thinking about rebranding your business? Avoid the four most common mistakes that can derail your rebrand and waste valuable time and resources. In this episode of The Unified Brand Podcast, we explore:

  1. Skipping the Strategy: Why a strategy-first approach is essential for success.

  2. Ignoring the 'Why': How understanding your rebrand’s purpose shapes the entire process.

  3. Copying Competitors & Trends: How chasing trends can make your brand blend in, not stand out.

  4. Stopping After the Rebrand: Why rollout and ongoing communication are crucial.

Learn how brands like Kia nailed their rebrand and how you can, too. Take the Brand Power Assessment  to see where your brand stands.

🎧 Tune in and transform your rebrand into a growth opportunity!