Take a seat! you’re invited to the therapy room! In this episode of sales therapy Robin and Alper delve into the art of founder-led sales! From the challenges of founder-led sales to new and being a global entrepreneur, the two discuss how you can stand out from the crowd in 2024.
Key Points
- Emphasis is placed on the unique challenges of founder-led sales, including the development of an effective sales playbook and adapting the product-market fit based on customer feedback and market trends.
- Utilizing professional social media platforms, especially LinkedIn, is highlighted as a crucial strategy for sales growth, with an approach centered around providing value and solving client problems through engaging content.
- Success in sales is attributed to understanding and addressing the specific 'jobs to be done' for clients, ensuring that products and services genuinely meet their needs.
Guest: Robin Choy - Co-Founder and CEO of HireSweet
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