Description

🌊 🚀 Dive into Joshua Church’s transformative entrepreneurial journey! From overcoming personal challenges to co-founding Edge Theory Labs, a pioneer in the eCommerce health-tech sector.

Discover how Joshua and his cousin launched the world’s first portable, iceless ice bath, a groundbreaking product that has reshaped the health and wellness landscape, contributing to a staggering $10M in revenue in just under two years. 🎒💧

In this in-depth episode, we explore the blend of innovative technology, user-centric design, and sharp business acumen that has catapulted Edge Theory Labs to success. Learn how their unique approach to product development and community engagement is setting new standards in the industry.

🔑 Episode Highlights:

• Innovative Genesis: From Joshua’s recovery to a business revolutionizing wellness, hear how Edge Theory Labs started from humble beginnings to achieve an $830,000 monthly revenue run rate.
• The Edge Tub: Take a closer look at how this versatile product combines recovery with convenience, boasting features like built-in filtration and dual hot and cold modes.
• Cultivating Community: Discover how Joshua’s team strengthens customer relationships through interactive workshops, retreats, and a supportive online community, leading to a loyal customer base of tens of thousands.
• Strategic Growth: Unpack the business strategies driving impressive growth, from securing partnerships with top athletes to leveraging organic and strategic paid marketing for global expansion.
• Future Vision: Listen to Joshua’s ambitions for Edge Theory Labs as they prepare to launch new products aimed at optimizing human performance and expanding their market reach.

🌟 Whether you’re an aspiring entrepreneur, a seasoned business strategist, or simply intrigued by innovative health solutions, this episode offers a wealth of knowledge and motivation. Tune in for an inspiring journey of resilience, innovation, and strategic growth.

You can follow and find Joshua at the below links:

IG: @joshuedeanchurch

LinkedIn: @joshchurch