Description

Pfizer and Jive Software Share Sales Enablement Philosophies. Greg Alexander with SBI interviews two Sales Enablement Professionals to gain insight on the topic. The first Sales Enablement professional's name is Andy Garrity and he runs Sales enablement at Pfizer. Joining him is Patrick Merritt who runs Sales Enablement at Jive Software. They discuss what Sales Enablement is, and the challenges concerning Sales Enablement.

By listening to this podcast you will learn:

• How to centralize sales enablement without creating a political turf war.
• Jive Software’s approach to on boarding sales reps.
• Pfizer’s approach to gamifying sales training.
• How mobility can enable the sales team without taking anyone out of the field.

#B2B #SalesEnablement #Marketing