In this episode I speak with Rachel Kumar Cross.
Rachel is a brand strategist, culture consultant, and marketing communications expert. She’s worked with global companies across industries including Google, Qualcomm, Intuit, and more.
We cover topics including:
How her first taste of working from home piqued her interest in working for herself
Cognitive dissonance and what it feels like working on projects one doesn’t believe in
Defining A and B and C clients - what that means and how to prioritize who you work with
And how setbacks from injuries forced her to be intentional about slowing down and evaluating the work she was doing
She was a really great guest, another one I’ve had on from San Diego that’s made me miss being out there. If I have a few more San Diegans come on we may need to host a meetup out there.
Anyways, Rachel was a pleasure to speak with and I hope you learn as much as I did.
I hope you enjoy my conversation with - Rachel Kumar Cross.
