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Summary
Andy and Tom discuss their journey of starting Fettle Design, an interior architecture and design studio specialising in hospitality design. They talk about the challenges of managing a split between London and LA, structuring the business, and balancing creativity with the demands of running a business. They emphasize the importance of staying current in the industry and the need to delegate responsibilities to allow for growth. They also discuss the impact of family life on their work and the future plans for the studio. Tom and Andy discuss their diverse range of projects and the excitement of coming to the end of a cycle. They also talk about how they negotiated the pandemic and the challenges and benefits of hybrid working. They share their strategies for managing remote communication and the software tools they use. They also discuss the decision to not name their studio after themselves and where to find their work.
Takeaways
Starting a business in multiple locations requires effective communication and collaboration
Hospitality design offers more creative freedom and a dynamic workflow compared to residential projects
Balancing creativity and business is a challenge, but delegating responsibilities can free up time for creative pursuits
Staying current in the industry requires proactive research and attending industry events
Maintaining a work-life balance is essential for long-term success and personal well-being.
Chapters
00:00 Introduction and Background
01:09 Split between London and LA
03:30 Starting the Business in Two Locations
04:10 Structuring the Business
05:32 Team Collaboration
06:53 Focus on Hospitality Design
09:02 Challenges of Building a Business
13:27 Balancing Creativity and Business
16:20 Staying Current in the Industry
19:15 Work-Life Balance
21:18 Managing Highs and Lows
23:35 Impact of Family Life
27:16 Delegating Responsibilities
31:43 Hiring and Nurturing Talent
34:02 Future Plans
34:54 Coming to the end of a cycle
36:13 Diverse range of projects
36:38 Negotiating the pandemic
39:26 Hybrid working
41:47 Managing remote communication
44:49 Working remotely and software tools
46:10 Naming the studio
46:59 Where to find their work
