If you find yourself slugging it out with the competition, here are 5 powerful steps to win the deal.
1. Engage in effective discovery- around strategic objectives and business priorities
2. Us! How do we deliver a different experience?
3. Show them the money! Can you show the ROI?
4. Get deeper into the decision making process!
5. Talk about the post-sale experience.
Take a listen and share your thoughts. What would you add?