Description

No matter your relationship status, you need to hear this episode with Michael Kaye of the online dating app, OkCupid!

Michael is the Head of Global Communications and is sharing the brilliant ways they use data and insights to engage their app users.

In this episode, we cover:

• The stigmas of online dating and how OkCupid changes the narrative
• OkCupid's masterful use of pop culture and trending topics to spark social conversations
• The surprising trends that separate millennial daters and Gen Z
• How OkCupid incorporates storytelling and successful love stories into their messaging
• Strategies for standing out against the competition

Psst... Michael is also sharing a special gift if you're out there looking for love! This episode will fascinate you 💗

Follow Michael on Twitter at @MichaelKayePR

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Access the show notes here!