In our first podcast episode of "15 Minutes With J", Jason Ledlow emphasizes the importance of gratitude in the nonprofit sector, especially during the giving season. He discusses strategies for expressing appreciation to donors without immediately asking for more support, highlighting the need for a separate gratitude campaign. The conversation also touches on the impact of personal touches, such as phone calls and handwritten notes, in strengthening donor relationships. Jason encourages nonprofits to plan their gratitude efforts to enhance donor engagement and satisfaction.#nonprofit #gratitude #fundraising #donorrelations #givingtuesday #yearendappeals #impact #communication #appreciation #donorengagement Timestamps:00:00 Introduction to Gratitude in Fundraising05:26 Strategies for Expressing Gratitude10:56 Planning for Gratitude Campaigns
