In this episode, I’m joined by Mario Tarouca, co-founder of FrameDrop, a company that started by helping Twitch streamers automatically clip and repurpose their content but is now making a bold pivot from B2C to B2B.
Mario shares his entrepreneurial journey, including the challenges of scaling a B2C SaaS product, and how his team identified a bigger B2B opportunity in media and broadcasting.
We talk about:
🎮 The origins of FrameDrop
📉 B2C SaaS struggles
🔄 How FrameDrop found a major pain point in media companies
⚡ Why speed is crucial when making a major shift
🛠️ How FrameDrop leveraged organic traffic to scale its B2C product
💰 How investors view iterations and pivots
This episode is packed with insights for founders navigating pivots, customer discovery, and growth—whether you're in SaaS, media, or any other industry.
Important Links:
FramedropAI - https://framedrop.ai