Welcome to this special 5-part series on TikTok for B2B. TikTok got more visits than Google in 2021. It is increasingly a mature platform and it's ripe for the taking, as long as you use the platform right. We're sitting down with B2B TikTok experts -- the content creators and brand managers who are figuring out what makes the platform tick -- to deconstruct the platform for B2B.
Morgan sits down with....himself! In this finale, he shares his insights from the early TikTok experiments on our new account (@b2bpowerhour). He summarizes some of the key takeaways from each of our guests, whether their advice has proven out (so far), and what to look forward to in the future for B2B TikTok. He also shares some of his tactics when it comes to repurposing content & leveraging the platform efficiently.
