In this episode, Jordan and Winston dive deep into the world of paid advertising, covering six essential steps to optimize your ad campaigns. Learn how to define clear goals, understand your audience, create engaging content, make compelling offers with strong CTAs, optimize for conversions, and continually test and adjust for the best results. This episode is packed with actionable insights to help you improve your ad performance and drive meaningful outcomes for your business. Tune in and level up your marketing game!
Episode #: 35
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00:00 Introduction to Episode Topic
00:46 Understanding Paid Advertising
01:22 Defining Your Advertising Goals
02:16 Knowing Your Audience
02:39 Creating Scroll-Stopping Content
03:41 Crafting a Compelling Offer and CTA
04:23 Optimizing for Conversions
05:34 Testing and Adjusting Your Campaigns
08:22 Conclusion and Reach Out With Questions to madroitmarketing.com/podcast
