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Digital transformation isn’t just about technology—it’s about mindset, adaptability, and strategy. Whether you’re a startup founder, small business owner, or corporate leader, embracing digital change is no longer optional—it’s a business imperative.

In this episode of The Shameless Podcast, host Dzikamai Gangaidzo sits down with Ines Nasri, a Forbes Business Council member, Founder, Entrepreneur, and Digital Strategist, to explore:

✅ The true meaning of digital transformation—beyond just adopting tech

✅ Common struggles businesses face & how to overcome them

✅ The importance of digital education for leaders and teams

✅ Why automation is the best place to start for quick wins

✅ How rethinking business models can create new revenue streams

✅ The mindset shift—why failure and adaptation are part of digital success

✅ The role of team involvement and company culture in transformation

✅ How startups can leverage digital tools for growth and global expansion

✅ Networking & continuous education—why connecting with experts is key

💡 “Digital transformation is not just about using new tools; it’s about rethinking how you do business.” – Ines Nasri

🚀 Challenge of the Week for SMEs & StartupsIdentify one key area in your business where digital tools can enhance efficiency—whether it’s automation, marketing, customer experience, or operations. Implement a small change this week and track its impact.💡 What’s your digital transformation move? Share your progress in the comments! ⬇️

⏳ Chapters & Timestamps

00:00:00 - Coming up in the episode

00:03:01 - Introduction & Guest Overview

00:03:34 - Ines' Experience in Tunisia

00:04:30 - Importance of Digital Transformation

00:05:46 - Understanding Digital Transformation

00:08:16 - Ines Nasri's Background & Expertise

00:11:36 - Common Challenges in Digital Transformation

00:12:00 - The Importance of Digital Education

00:14:07 - Curiosity and Continuous Learning in Digital Transformation

00:15:17 - Automation as the First Step

00:16:26 - Actionable Steps for Businesses

00:17:22 - Starting the Digital Transformation Journey

00:19:19 - Time Management for Digital Sprints

00:20:50 - The Role of Team & Digital Education in Transformation

00:21:25 - Rethinking Business Models for Digital Success

00:24:46 - Mindset Shift in Digital Transformation

00:25:58 - Common Mistakes in Digital Strategy

00:27:28 - Creating a Safe Environment for Digital Change

00:29:09 - Preparing for Change Management

00:30:14 - Opportunities for Startups in Digital Transformation

00:32:39 - Finding Niche Opportunities in Digital Business

00:34:01 - Business Booster Program Overview

00:34:38 - Webinar Series Highlights on Digital Growth

00:35:08 - Successful In-Person Networking Event

00:36:23 - Continuous Education and Digital Community

00:37:00 - Final Thoughts on Digital Mindset

00:37:47 - Summary of Key Insights

00:41:05 - Call to Action for Listeners

📢 Links & Resources Mentioned:

🔗 Connect with Ines Nasri on LinkedIn: https://www.linkedin.com/in/inesnasri/

🔗 Learn more about Ines on the Forbes Business Council: Ines on Forbes

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💡 Like, comment, and share this episode with someone navigating digital transformation. And don’t forget to subscribe for more bold, unfiltered leadership insights every week!

🎯 Final Thoughts: Digital transformation is about adapting, learning, and staying ahead. What’s one digital tool or strategy you’re using to grow your business?

#DigitalTransformation #BusinessStrategy #Automation #DigitalEducation #SmallBusiness #Startups #Technology #ChangeManagement #Innovation #Entrepreneurship #ShamelessPodcast #Shamelesst4l #InesNasri #NonoBokete #Dzikamaigangaidzo