You might look like a high performer on paper — but are you actually just surviving?In this mind-shifting episode, discover why most entrepreneurs and executives operate from stress, fear, and reactivity — and how to break free using neuroscience.Dr. Eugene K. Choi is a neuroscientist, pharmacist turned performance coach, and viral thought leader helping founders and CEOs rewire their brains for clarity, calm, and creativity. His work bridges cutting-edge science with real-world leadership and emotional intelligence.In this raw and powerful conversation, Dr. Eugene joins Ben and Shane to uncover why “hustle culture” is keeping leaders stuck in survival state. From pharmacy to filmmaking to neuroscience-based coaching, his journey proves that real success comes from mastering your internal state, not just your to-do list.You’ll learn how to spot the signs of fight, flight, and freeze in yourself and your team — and how to shift into the executive state, where focus, creativity, and problem-solving thrive.💡 WHAT YOU’LL LEARN1. The science behind “survival mode” and why most high achievers live in it.2. How your brain shuts off critical thinking under stress.3. The 3 hidden responses: fight, flight, and freeze — and what they look like in business.4. Simple tools to calm your nervous system and regain focus.5. Why awareness is the real superpower of elite performers.6. How to reprogram your brain through habits, breathing, and mindfulness.7. Turning team stress into creativity and flow.8. The secret to leading with calm instead of chaos.Dr. Eugene’s step-by-step framework to transition from survival to executive state — and how to rewire your brain for long-term peak performance and fulfillment.🔗 CONNECT WITH DR. EUGENE K. CHOIWebsite: https://www.eugenekchoi.comInstagram: https://www.instagram.com/eugenekchoiLinkedIn: https://www.linkedin.com/in/eugenekchoi#Neuroscience #HighPerformance #MindsetCoach #EntrepreneurMindset #StressManagement #LeadershipDevelopmentSTAY CONNECTED:https://www.instagram.com/the1percent_podcast/ https://www.facebook.com/the1percentpodcast/http://tiktok.com/@the1percent_podcastPodcastWANT TO CONNECT TO OUR HOST?Vin:Email: Vincentinfante.lifeInstagram: https://www.instagram.com/vin.infante/Shane:Email: Shane@thevagroup.comLISTEN ON OTHER SITESSpotify: https://bit.ly/3HtT10CApple Podcast: https://bit.ly/3HtT10CTIMESCODES:00:00 Intro01:29 Guest Introduction: Dr. Eugene K. Choi02:20 Eugene's Background: Career Shifts and Realizations10:00 Brain Science: Survival vs. Executive States15:00 Fight, Flight, Freeze: Understanding Responses20:00 Building Awareness: Body Scans and Emotions30:00 Overcoming Limiting Beliefs: Journaling and Mindset40:00 Neurohacking Tools: Practical Exercises50:00 Defining a 1% Life: Purpose and Impact1:00:00 Best Advice: Self-Reflection and Growth1:08:00 How to Connect with Eugene1:09:00 Outro
