In this episode of Many Hats of Business, host Tanya Gordon interviews Chris London of 22:22 Marketing.
Other available formats:
Youtube: https://youtu.be/AE2jd0BvUl0
Blog: https://manyhatsofbusiness.com/facebook-ads-expert-chris-london-spills-the-beans
Chris shares his inspiring journey from starting as a driving instructor to running a successful social media marketing agency. The discussion highlights the evolution of his career, the importance of adapting marketing strategies, and the benefits of diversifying marketing efforts across different platforms.
Chris also offers insightful tips on maintaining consistency in business marketing and the value of combining organic content with paid advertising. The episode underscores the importance of trusting one's instincts and continuously improving marketing practices.
Book Recommendation:
📌"They Ask, You Answer" by Marcus Sheridan
https://amzn.eu/d/0any33IA
Connect with Chris:
📌Website: www.2222marketing.co.uk
📌Email: info@2222marketing.co.uk
📌FB: www.facebook.com/2222marketing
📌Instagram: www.instagram.com/2222marketingLTD
📌Linkedin: https://www.linkedin.com/in/chrislondononline
Connect with your Host Tanya Gordon:
📌https://www.linkedin.com/in/tanya-gordon-cmgr-fcmi-86377338
📌https://manyhatsofbusiness.com
Check out more from "Many Hats of Business" :
📌https://manyhatsofbusiness.com/category/podcastepisodes
Disclaimer: This content is for informational purposes only and does not replace professional advice.
00:00 Introduction to Many Hats of Business
00:55 Meet Chris London: From Driving Instructor to Marketing Expert
02:13 The Evolution of a Driving School Business
04:00 Transition to Online Courses and Marketing
05:34 Scaling Up and Rebranding to 22:22 Marketing
08:54 The Importance of Organic Content and Paid Ads
13:23 The Power of Retargeting and Data-Driven Marketing
20:23 Leveraging Organic Traffic for Better Ad ROI
25:21 Realizing You're Out of Touch with New Trends
25:36 The Power of Organic Content on TikTok
26:46 The Importance of Keyword Research
27:32 Competing in a Crowded Market
29:22 The Value of Blogging and Paid Ads
31:03 Diversifying Your Marketing Channels
34:58 The Benefits of Rebranding
47:17 Balancing Business and Personal Life
50:08 Learning from Adversity
50:26 Book Recommendation: They Ask, You Answer
52:40 Conclusion and Final Thoughts
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