Do you want to show up confidently as You in your videos? This episode is for you.
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This was only the 4th time I have met Kevan in person, yet we have been able to get to know each other and grow a friendship through the videos we each share online.ย
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๐ฉ๐ถ๐ฑ๐ฒ๐ผ ๐ ๐ฎ๐๐๐ฒ๐ฟ๐ฐ๐น๐ฎ๐๐ ๐๐ถ๐๐ต ๐๐ฒ๐๐ฎ๐ป
Kevan shares an insight into how he helps people present themselves online including video content & strategy.
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๐ข๐ฟ๐ถ๐ด๐ถ๐ป ๐ฆ๐๐ผ๐ฟ๐
Growing up on a farm in Arkansas, Kevan was taught the value of hard work from the beginning. Initially took an academic path. Later realised he was most interested in philosophy & connecting with people. After a year travelling Kevan fell into production finding himself on the road with NSYNC on their production team.
Flowing into rigging, working in lighting & sound for blockbuster films like Hulk & Born Ultimatum and rigging shows for the likes of Jay-Z, Elton John, Madonna.
After a course at London Film Academy Kevan fell further in love with film as a way to express and create connection, moving Kevan towards his own content creation business.
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๐๐ฒ๐๐ฎ๐ป'๐ ๐ ๐ถ๐๐๐ถ๐ผ๐ป
Kevan helps his clients show up consistently where they are address the needs and concerns of their audience. Inspired by Hip-Hop, helping people resonate from their core and what they stand for.
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๐ฏ ๐ฆ๐๐ฎ๐ด๐ฒ๐ ๐ผ๐ณ ๐๐ผ๐ป๐๐ฒ๐ป๐: ๐๐ป๐ผ๐ โ ๐๐ถ๐ธ๐ฒ โ ๐ง๐ฟ๐๐๐
Kevan helps his clients go from zero to building familiarity with their audience. Different stages require different forms of content. Kevan maps this out with his clients over six months.
Know โ Easy to connect with content helping your audience get to know you.
Like โ Create a deeper connection with your audience sharing โthis is what I care aboutโ.
Trust โ Scripted content that demonstrates expertise and offers solutions.
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๐๐ป๐๐ฒ๐ป๐๐ถ๐ผ๐ป๐ฎ๐น๐ถ๐๐ ๐๐ ๐๐๐๐ต๐ฒ๐ป๐๐ถ๐ฐ๐ถ๐๐
The way you package your content has to be in congruent with what you offer.
Difference between authentic and being lazy. If it is a message that is worth saying, then say it in a way that the audience will be receptive to it.
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Podcasting & video are among the most real forms of communication. Kevan shares how he uses AI as a tool to amplify organic ideas not replace them.
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๐๐ผ๐ป๐ณ๐ถ๐ฑ๐ฒ๐ป๐ฐ๐ฒ ๐ถ๐ ๐ฎ ๐ ๐๐๐ฐ๐น๐ฒ
The more you show up, the easier it gets. Confidence builds through repetition. Like surfing, the more you surf the less you are fall off your board.
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๐๐ผ๐ป๐๐ฒ๐ป๐ ๐ถ๐ ๐๐๐ฟ๐ฟ๐ฒ๐ป๐ฐ๐
Content creation and sharing your message works. It builds relationships, creates opportunities and connects you with people who should be in your world. That is how we got to know each other.
We made this episode because sharing content works.
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Learn more about Kevan Smith
