The new CBA era has officially begun in the NBA, changing how consumer and commercial partners should be thinking about its regular season life cycle and FO decision making.The product is now different which makes for more hope, interest, controversy, and eager investment. This is GOOD.0:00 - Welcome welcome2:48 - Silver has the smarts to change team behavior (drastically)4:40 - More trade buzz + star cycling7:40 - Star immunity gone10:04 - More parity + overall talent12:54 - GMs, coaches have more pressure & responsibility than ever before15:02 - Currency of contention increasingly depth16:43 - Deadline "D-Day"19:23 - "Jrue Holiday easter egg hunt" 23:31 - Accelerated system and culture integration required26:17 - Egalitarian strategy innovation on both ends29:38 - "Junkyard ball" proliferationthanks for watching! follow & get in touch:think shank (spotify, reddit, apple podcasts, etc.)https://linktr.ee/ThinkShankskyler sam reinhardthttps://solo.to/skylersamreinhardt#lukadoncic #anthonydavis #lebronjames #lebron #lakers #losangeleslakers #kyrieirving #dallasmavs #dereklively #jasonkidd #pjwashington #danielgafford #joshgreen #nbaplayoffs #nbaoffseason #nba #mavs #newcreator #nbaplayoffs #nbatrade #nbatradedeadline #nbatraderumors