Are you already dreading the high-pressure, inauthentic holiday marketing push?
If the thought of running another Black Friday sale feels completely disconnected from the values-driven brand you've built all year, this episode is your guide to create something better.
In this special holiday-themed episode, Jennifer Swineford introduces "A Business Leader's Christmas Carol," laying out a framework to end your year with connection, not just a sale.
Learn how to transform your holiday marketing from a transactional sprint into a relational victory by visiting the "ghosts" of your business's past, present, and future.
This is your playbook for building customer loyalty and setting the stage for a profitable new year.
In this episode, you will learn:
✅ How to avoid becoming a "Marketing Scrooge" who alienates their community during the holidays.
✅ The "Ghost of Christmas Past" Strategy: Simple ways to celebrate your existing clients and make them feel seen.
✅ The "Ghost of Christmas Present" Strategy: How to offer genuine value and give a gift before you ask for a sale.
✅ The "Ghost of Christmas Future" Strategy: How to cast a vision for what's next and create an irresistible "anti-sale" offer.
✅ How to navigate the entire holiday season in a way that is generous, authentic, and strategically smart.
✨ Want to map out your own "relational victory" for the holidays?
➡️ Book a FREE strategy session with me to outline your plan in under an hour.
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