In this compelling episode of Verses and Visions, host Cassidy Beck interviews her sister, Ashley Simmons, the CEO of SodaBeers Craft Soda Company. The discussion highlights Ashley’s transition from landscape architecture to leading the family business, originally started by their father, Larry Stillman. Ashley shares her experience dealing with imposter syndrome, shifting from bottles to cans due to inflation, and battling major competitors like Coke and Pepsi. She emphasizes the significance of relationships, family, and offering non-alcoholic celebratory beverages. The conversation also touches on personal growth, overcoming performance anxiety, and the influence of Byron Katie's book 'Loving What Is' and Ryan Holidays', 'The Obstacle is the Way.'
