In this episode, we explore "Off the Beaten Path: When Opportunities Challenge the Strategy."
I had the pleasure of speaking with Jan Tatousek, Senior Business Development Manager Integrated Photonics at TNO | PITC. Jan has extensive experience with Philips and is now deeply involved in the semiconductor and photonics industries. Together, we discuss how stepping off the beaten path can unlock new opportunities, even when they challenge your current strategy.
Key takeaways from this episode:
- The importance of flexibility in innovation strategy when unexpected opportunities emerge.
- Four types of opportunities you’ll encounter:
- Validated Opportunity: Clear potential with proven success.
- Disenchanted Opportunity: Previously promising but now losing traction.
- Seamless Opportunity: High potential and alignment but requires resource allocation.
- Off the Beaten Track: Strongly validated but doesn’t fit the current strategy, like new services for product-based companies.
- How to identify which doors to open in your organization—and yes, even skipping an opportunity requires careful consideration!
This conversation is a must-listen for anyone looking to challenge the status quo and stay ahead in the innovation game.