In this episode of Rooms with Ronald, host Ronald Harrington reviews his experiences shopping five different apartment communities in December. He discusses the strengths and weaknesses of each property, focusing on the leasing agents' performance, the effectiveness of the tours, and the overall customer experience. Key themes include the importance of effective communication, the need for personalized service, and the significance of follow-up in the leasing process. Ronald emphasizes the need for improvement in the industry to enhance the prospect's experience and ultimately drive better leasing outcomes.
00:00 Introduction to December's Apartment Shopping Recap
03:37 Insights from Property One: The Importance of Connection
06:34 Property Two: The Double Tour Experience
09:46 Property Three: Efficiency vs. Engagement
12:47 Property Four: The Calm and Confident Approach
15:40 Property Five: Uneven Flow and Missed Opportunities
18:52 Overarching Themes and Key Takeaways
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#CustomerExperience #PersonalizedService #ActiveListening #CXStrategies #EarnedProspects #CustomerSatisfaction #Referrals #MultifamilyLeadership #ResidentExperience #PropertyManagement
