In this episode of One Network, host Chris interviews JP Charles, a seasoned e-commerce email marketing expert and founder of eCommerce Boost.
They discuss JP’s extensive 16-year marketing background, the evolution of his agency, and the critical role of email marketing in driving e-commerce success.
JP shares tips on improving email deliverability, the advantages of email over paid ads, and leveraging AI and human elements in marketing.
He also offers valuable lessons and strategies for those looking to build and grow their own marketing agencies.
Discover the game-changing potential of email marketing and learn from JP’s journey and insights.
Chapters
00:00 The Rise of E-commerce Gurus
01:45 Introduction to JP and His Journey
04:01 Diving into Email Marketing
05:47 Building and Growing an Agency
09:47 The Power of Email Remarketing
20:52 Challenges and Lessons Learned
24:36 Conclusion and Contact Information
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