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If you want to hear my creative director, Ryan Webber, make fun of me for my hot tub obsession, then you'll want to listen to this episode.

But not just that, we quickly transition into systems for lead generation and pipeline in solar.

Ryan (my creative director) and I talk through…

(5:17) What you can learn from Josiah's obsessions with hot tubs that could instantly improve your online marketing fast.

(05:40) You want marketing. You want to pay for leads. But if you don't have this system in place, you're just tossing cash on fire into a dumpster.

(08:12) Why do some solar companies spend $15,000/month on marketing rather than save it and go knock on doors instead. Hint: It’s T _ _ _.

(09:57) What it really takes to have an online lead that is hot, greasy, ready-to-buy lead with a huge home.

(11:21) Here's what you every solar rep should do to improve their pitch, whether it's for an online lead or door knocking.

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