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Description

In this episode, Josh Weymer, our account management head, joins me as we speak to a dear friend of ours, Austin Anderson.

Austin is the owner and founder of HomeSourced — a Philippine-based outsourcing company specializing in support for solar sales and solar contracting businesses.

That includes appointment setting (call center), reactivation, payroll, sales support, etc... literally everything a solar company needs.

Together with Josh, we grilled Austin on how he was able to grow his company to more than 500+ employees.

We also discussed the best practices for converting leads into appointments and what role you need to hire first when you're looking to scale.

Timestamps:

(01:43) How Austin pivoted from having a marketing agency into owning Home Sourced.

(04:45) How Home Sourced operates

(08:05) The first role you should hire when you're looking to scale your solar sales company.

(09:18) Why most sales orgs find it hard to retain sales reps (and what you can do to keep high-quality talent)

(10:35) Every time you're doing THIS one thing as a salesperson - it’ll cost you a ton (in fortune and frustration!)

(16:00) Austin's expectations when building his company and what happened instead

(32:18) #1 mistake most solar reps make when working with online leads.

(34:36) 2 Appointment Setting Hacks Austin uses to increase his client's lead-to-appointment ratio from 2% - 45%.

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Want to see how we manage over $1.5Mill/mo. Solar ads across Facebook, Instagram, YouTube and TikTok? Book a call here: https://fb.prospectbacon.com/podcast



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