We’re talking about LinkedIn, a platform that’s not sexy. Honestly, it’s a little cringe at times. And that’s why you need to be there, because the bar is so low when it comes to standing out and making waves.
Today, I’m sharing my cheat codes for how to get started and set up your profile on LinkedIn (less boring than it sounds), how to start presenting yourself as a thought leader, and why you need to be on LinkedIn in the first place!
If you’ve been avoiding posting on LinkedIn, this episode is the kick in the pants you need to get back on this untapped platform.
Plus, a big thanks to Simmer for sponsoring this episode! Never ask “What’s for dinner?!” again with Simmer!
What’s in this episode:
[00:00] Intro
[01:23] Why there is SO MUCH untapped opportunity on LinkedIn
[04:25] What LinkedIn is for and how to brand yourself as a thought leader there
[07:40] What you should be adding to your profile to help you stand out
[09:56] What kind of content you should be creating and posting on LinkedIn
[12:28] The content you should NOT post on LinkedIn
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