"Who Won The Week is back in just time to help cure your turkey hangover. Finish up what’s left of your leftovers and hit play on our latest episode to hear EDO analyst Matt Ulrich and Next in Media’s Michael Shields recap a hotly anticipated NFL Thanksgiving Weekend.
While NBC’s primetime game delivered the most-streamed primetime NFL Thanksgiving game ever with an average 1.6M viewers on Peacock, Amazon’s first-ever Black Friday NFL game felt like a holiday all its own. Black Friday delivered the return of the QR code, with brands including Nerf, Nintendo, and Lego airing spots featuring direct links to purchase via Amazon.
More big winners? The best spots aired during NFL games last week were captivating and culturally relevant – like those from Walmart, Gillette, and Solo Stove.
Timestamps:
(-7:17) Amazon’s innovative Black Friday and invasion of the QR codes
(-6:03) Gillette ad employs father-son TikTok stars to engage Gen Z
(-4:08) Snoop goes smokeless with Solo Stove’s viral stunt
(-2:49) What EDO CEO Kevin Krim didn’t say about Thanksgiving football on CNBC
(-2:15) Walmart’s Black Friday and OG Mean Girls ad sequence during 49ers-Seahawks"
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