The podcast explores the complex relationship between property developers and realtors within the Jamaican real estate market, specifically focusing on the friction caused by hybrid sales models. It highlights how developers often run internal sales teams alongside external agencies, a practice that can lead to commercial erosion and diluted commissions for agents. The article suggests that while this dual approach seems efficient, it often creates an imbalance where agents provide the initial marketing momentum while developers capture the final transactions. Consequently, the source advises both parties to seek greater transparency and clearly defined boundaries to maintain a healthy professional ecosystem. Ultimately, it serves as a strategic guide for navigating the modern challenges of selling large-scale residential developments in a competitive landscape.
Disclaimer: This podcast is for informational purposes only and does not constitute legal or professional advice.