What happens when you apply a startup-esque growth mindset, scale, and principles to restaurants? For Gregg Majewski, CEO of Craveworthy Brands, it means near immediate results. Majewski describes Craveworthy as a “restaurant platform company,” not a restaurant group, that gives brands tools and systems to scale, fast. It scaled from zero to 200 restaurants, and zero to $200 million in systemwide sales in roughly 18 months. And it’s on a buying spree, recently acquiring Hot Chicken Takeover, taim Mediterranean Kitchen, and Sigri Indian BBQ. Craveworthy has 500 restaurants in development and an ambitious goal of becoming a billion-dollar company in the first five years. In this episode, Majewski explains how this approach could change how large restaurant brands thrive.
