This episode was fabulous to record.
Kate & I met through networking and our shared love of being authentic - across all areas of business from the 60 sec pitch to websites and social media. So I was delighted when she agreed to be a Confidence Conversations guest.
We could have talked forever, there was lots to discuss, the below topics give you a flavour!!
- The "About" section on a website and how the bio is the most difficult thing to write!
- Confidence from preparation to pressure
- Learning to say no
- Focusing on our strengths
- Getting confident to deliver 'Killer Copy'
- Importance of networking for our confidence
Of course at the end, Kate shares her top tips as a summary of what we've talked about. If you're anything like me, you'll be opening up your website and checking out your "About Me/Us" page.
Websites and business aside, there's loads in the episode about how our experiences and environment shape us as individuals and how they impact our confidence levels.
And did you know Kate used to be BA Cabin Crew? Nope me either!!
About Kate
I’m a Digital Marketer and a Professional Copywriter. I like to say that I make websites and words work together! I bridge the gap between design and content, understanding each element’s vital role in creating a compelling online presence. In short, I help other businesses get found online.
Almost twenty years ago, following a move halfway around the world to New Zealand, I started an e-commerce business that sold high-end fashion accessories.
In those days, websites were still very smoke and mirrors. There were no DIY platforms, so design agencies were the only route available. The costs to build a decent website back then were eye-watering.
So, after I’d blown my marketing budget on a stunning site, I soon discovered that much of the ‘getting the word out’ would come down to me. I swiftly learned how to craft a media release that cut the mustard and became a very early adopter of content marketing.
After a few years, I realised I enjoyed writing more than everything else. So, I ditched the handbags and sparkly trinkets for my keyboard and began to help other businesses find their place online.
I now live close to Chichester in West Sussex and work with clients throughout the U.K. and internationally.
I'd love you to connect with me.
https://www.enrichmentcoaching.co.uk/
https://www.linkedin.com/in/gayletong/
https://www.instagram.com/enrichment_coaching/