📖 Tap to Read the Newsletter Issue #21
Marketing Soup and AI Automation
This week on Next Big App, we're spicing things up with a unique marketing lesson from a legendary Bangkok eatery and exploring the world of no-code AI automation.
Tired of chasing fleeting marketing trends? The sources offer a timeless ingredient for success: your story. Discover how a restaurant, Wattana Panich, has been captivating customers for almost 50 years with a simple bowl of beef noodle soup. Their secret? A broth simmered for generations in the same pot, blending history and flavor into an irresistible narrative.
Just like that magical soup, your business has a story waiting to be told. The sources explain how sharing your journey, values, and passion can forge a powerful connection with your audience. Learn practical tips to weave your story into your website, social media, local media features, contests, and events.
In the digital age, automation is key, and AI is making it more accessible than ever. This episode explores three platforms – Gumloop, Scade.pro, and NexusGPT – that empower you to build custom AI solutions without writing a single line of code. From web scraping and data analysis to content creation and workflow integration, discover how these platforms can streamline your business processes.
But what about the "human touch" in a world increasingly driven by algorithms? The sources explore the impact of AI-generated content on reader engagement. Discover the results of an experiment that tested audience reactions to blog posts with varying disclaimers about AI involvement.
The findings reveal a clear preference for the authenticity and relatability of human-created content. Learn why infusing your own personality and experiences into your content remains crucial for building a loyal audience. Don't worry, AI can still be a valuable sidekick. Discover how to leverage its power for brainstorming, outlining, and even grammar checks while maintaining your unique voice.
Finally, we'll leave you with inspiring words from comedian Jerry Seinfeld on finding the "torture you're comfortable with" – a reminder that embracing challenges and pushing beyond your comfort zone is essential for growth and fulfillment.
