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underconsumption core didn't come out of nowhere ya know, & it certainly wasn't the beginning of the movement anti-capitalism movement that's slowly growing on social media. Let's discuss how the brand deals, frivolous trips and empty consumerism that were once celebrated are now being challenged online...

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⏱️ TIMESTAMPS:
00:00 hiii
00:57 history of influencers
02:27 y are we so obsessed with influencers?
04:07 y that's starting to change
05:53 a sentiment shift on tiktok
06:58 fashion tiktok is dying
08:47 a climate and economic crisis
10:13 the inauthenticity of fast fashion
11:53 rebranding influencers
14:20 requiring more from internet personalities
16:15 the weird world of influencer trips
17:17 final thoughts on the future & byeee

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